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Categories Marketing Agencies Creative Media Sustainability Technology

The Drum Network speaks

News, insights and stories from inside the marketing industry

Pinterest's 'Manifestival' at Cannes Lions

27 Jun 2024

4 min read
The best events at Cannes Lions provided a space to network
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A Chanel No. 5 bottle on a white bedsheet

27 Jun 2024

5 min read
What can Chanel and the NBA teach us about the secret to brand longevity?
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Hands grabs slices of pizza

26 Jun 2024

5 min read
The diary of a performance marketer at Cannes Lions: AI, the Kelces – and free pizza
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The tops of two yellow tower blocks stand before clouds in a blue sky

26 Jun 2024

5 min read
Cloud-based AI is crucial in today’s complicated marketing landscape
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A broken chain of blue and red paperclips

26 Jun 2024

5 min read
The barrier between IRL and URL has crumbled – so why do we still have ‘digital’ tea...
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A smiley face on a yellow ball, against a sunny background

25 Jun 2024

4 min read
Most of us think we’re better people than 5 years ago – That’s pure human resilience
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Reality TV star Stacey Solomon sits on a bed holding a pillow that reads 'let's snuggle'

25 Jun 2024

5 min read
Stacey Solomon and George Home is a strategic partnership made in heaven
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An apple on top of a pile of books next to some alphabet wood blocks

24 Jun 2024

5 min read
Worried about AI? Then add these books to your summer reading list
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Four tin toy robots in a line against a white background

24 Jun 2024

5 min read
4 marketing roles for the AI-enabled future of our industry
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A woman in an infinity pool looking out over the ocean

24 Jun 2024

5 min read
The attributes of ultra-wealthy people that luxury marketers need to know
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A pug wearing a harness stands behind a pineapple

20 Jun 2024

6 min read
The Von Restorff effect says unlikeliness catches attention – so make your ads weird
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A miniature figurine of a person being watched by a crowd of other miniature figurines

19 Jun 2024

5 min read
I was a micro-influencer – here’s how brands should work with us
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The face of a fluffy llama

19 Jun 2024

6 min read
What do different AIs ‘think’ about your brand?
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An abstract depiction of artificial intelligence

14 Jun 2024

5 min read
Google’s BigQuery and AI performance reporting: What marketers need to know
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A hand holds a package with stickers on it

13 Jun 2024

5 min read
Marketing to young people? It’s as easy as A, B, (gen) Z...
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A number of red and green apples side by side

13 Jun 2024

7 min read
If you want marketing to work, stop half-assing it
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The backs of green empty rows of chairs at a stadium

12 Jun 2024

6 min read
How to measure the sustainability of your marketing events
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A person's hands adjust wires on a rudimentary computer

12 Jun 2024

4 min read
As martech goes gangbusters, indie agencies might hold the edge
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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024