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Categories Marketing Agencies Creative Media Sustainability Technology

Spotify

Spotify, founded in 2006, is the world's largest audio streaming platform. As a freemium service, basic features are free with advertisements or automatic music videos, while additional features, such as offline listening and commercial-free listening, are offered via paid subscriptions. It recently also pushed into podcasts for a bite of booming market with deeper engagement and ad interruptions on every tier.

spotify

05 Dec 2022

4 min read
How Spotify used the power of music to persuade CMOs to spend with it
B2B Marketing
The campaign highlighted the opportunities for advertisers to reach Spotify's vast and engaged audience

05 Dec 2022

3 min read
Spotify’s All Ears On You campaign delivered 185,000 new users on its Advertising platfo...
B2B Marketing
Spotify01

30 Nov 2022

4 min read
Ad of the Day: Spotify Wrapped returns with new interactive activations
Spotify
Image

11 Nov 2022

5 min read
From Nikeland to Gucci Town: the top 5 branded Roblox activations
Spotify
British Heart Foundation

24 Oct 2022

2 min read
British Heart Foundation creates playlist of songs that aid learning of CPR
Health
Spotify

25 Aug 2022

2 min read
Spotify teams up with K-Pop stars in bid to bring fans and stans to platform
Spotify
Podcasting graphic

19 Aug 2022

9 min read
Inside digital audio’s media measurement challenges, both major and mythical
media
FC Barcelona and Spotify promotes music albums of Calvin Harris, Fireboy DML on pitchside LED BOARDS

17 Aug 2022

1 min read
FC Barcelona now promoting Spotify artists on its in-stadium LED boards
Sports Marketing
Headphones falling against a purple background representing the different forms of audio content

16 Aug 2022

7 min read
What does the collision of audio formats mean for marketers?
audio

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024