The Drum Awards Festival - Extended Deadline

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Categories Marketing Agencies Creative Media Sustainability Technology

Abercrombie and Fitch

An Abercrombie & Fitch storefront in a shopping mall

30 May 2024

4 min read
The Drum’s Daily Briefing: Store brands surge & Abercrombie’s comeback
rakuten
How should luxury brands should respond to the living cost crisis?

08 Jun 2022

4 min read
‘Value your value’: advice for luxury brands worried about the living-cost crisis
Opinion
Abercrombie & Fitch

31 May 2022

6 min read
After that Netflix doc, can Abercrombie & Fitch shed the past and transform its brand?
Abercrombie and Fitch
Blue thumbs down symbol with hand against pink and yellow background

08 Nov 2021

9 min read
Why NFL, Abercrombie and BuzzFeed rank among gen Z’s least favorite brands
target
Hollister Abercrombie & Fitch

05 Mar 2020

3 min read
Abercrombie & Fitch to build out local marketing teams as part of ad spend boost
Hollister
Abercrombie

31 Jan 2019

4 min read
Four years after ditching topless models, Abercrombie & Fitch commits to inclusive adverti...
Abercrombie and Fitch
Credit

23 Oct 2017

3 min read
Abercrombie sheds preppy image in favor of outdoorsy one in retailer’s holiday ad
Abercrombie and Fitch

21 Jul 2017

2 min read
Abercrombie & Fitch signs deal to carry full-range of products on Alibaba's Tmall
Alibaba
superdry

16 Jul 2017

5 min read
What happens to millennial fashion brands win when they try to shift a generation?
Opinion

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024