Clos du Bois: Live a Little by Ogilvy
- Location:
Agency:
Ogilvy
Date: Apr 2022
Beloved American actor Courteney Cox, alongside creative agency partner Ogilvy, has made her advertising directorial debut in a campaign for winemakers Clos du Bois.
‘Long Live’ features a wide spectrum of people over the age of 50 who are living life to the fullest through dance, rollerblading, posing nude and even horseback riding. The key message is that representation matters – that there are so many older people who have exciting, vibrant lives and this should be reflected in marketing campaigns.
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